Seasonal Campaign Brief Form

Seasonal Campaign Brief Form — Form Fields

This marketing template includes 12 fields. Plan a time-specific marketing campaign around a holiday or seasonal moment. Free to customize and use on ZenBuild.

• Campaign Name (text, required)
• Requester Email (email, required)
• Season or Holiday (dropdown selection, required) — options: New Year, Valentine's Day, Spring/Easter, Summer, Back to School, Halloween, Black Friday/Cyber Monday, Holiday/Christmas
• Campaign Theme (text, required)
• Campaign Objective (long text, required)
• Primary Channel (dropdown selection, required) — options: Email, Social Media, Paid Ads, Website, In-Store, Multi-Channel
• Target Audience Segment (text, required)
• Campaign Start Date (date, required)
• Campaign End Date (date, required)
• Campaign Budget ($) (number, required)
• Promotional Offer or Hook (long text, optional)
• Inspiration or Reference Assets (file upload, optional)