Content Brief Template

Content Brief Template — Form Fields

This marketing template includes 7 fields. Standardizes content requests from marketing stakeholders to writers, designers, or agencies. Captures target audience, key messages, and content goals. Free to customize and use on ZenBuild.

• Content Title / Working Title (text, required)
• Content Type (dropdown selection, required) — options: Blog post / article, Social media post(s), Email campaign, Video script, Landing page copy, Whitepaper or eBook
• Target Audience (text, required)
• Key Messages (long text, required)
• Call to Action (text, required)
• Due Date (text, required)
• Additional Notes or References (long text, optional)